OPPO Elevates UEFA Champions League Final Experience with Cutting-Edge Technology and Global Football Initiatives

TLDR:

• OPPO, as the Official Smartphone Partner, actively enhanced the 2024/25 UEFA Champions League Final with its latest AI and camera technologies, offering unique interactive experiences for fans.
• Esteemed football personalities, including Kaká, Cafu, Marco Materazzi, and Lamine Yamal (via virtual avatar), collaborated with OPPO, bridging the gap between fans, legends, and new football talent.
• OPPO demonstrates a profound commitment to societal well-being through extensive CSR programs in Brazil, Egypt, and Mexico, focusing on youth football development and community sports infrastructure.
• The company continues to champion the fusion of technology and football, aiming to connect diverse football cultures and empower both fans and players globally to create and capture their memorable moments.

The 2024/25 UEFA Champions League season achieved its thrilling zenith on May 31, 2025, at the illustrious Munich Football Arena. Global technology corporation OPPO, marking its third consecutive year as the Official Smartphone Product Partner of this prestigious tournament, celebrated the grand finale with an array of football-oriented corporate social responsibility (CSR) programs and engaging cultural activations. This participation reaffirms OPPO’s steadfast commitment to advancing the sport of football through pioneering technology and impactful social initiatives. By seamlessly integrating its cutting-edge technological prowess into the fabric of football and strengthening the bonds between enthusiasts and the game worldwide, OPPO persistently empowers both footballers and their supporters to truly “Make Your Moment,” thereby creating unforgettable experiences that resonate on and off the pitch.

Revolutionizing Game Interaction with OPPO Technology

Within the vibrant Champions Village at the Munich Football Arena, OPPO orchestrated an immersive environment that coalesced football culture, memorable highlights from UEFA Champions League history, and Munich’s distinct sporting spirit with the company’s latest advancements in artificial intelligence (AI) and camera innovations.

Football aficionados from across the globe received an exceptional opportunity to capture AI-enhanced selfies with a virtual representation of Spanish football prodigy and OPPO Global Brand Ambassador, Lamine Yamal. This interactive booth, powered by OPPO AI, allowed attendees to craft their own heroic moments. Adding to the excitement, Inter Milan icon Marco Materazzi made a notable appearance at the OPPO Hospitality Lounge, where he engaged with fans and demonstrated the capabilities of OPPO’s newest technological offerings.

Capturing Pitch-Side Brilliance with Advanced Imaging

Beyond the showcases at the Champions Village, the event also served as a platform for demonstrating OPPO’s latest breakthroughs in AI and photography technology. The company’s new camera zoom technology pushes the established boundaries of smartphone photography, effectively addressing common challenges users face when capturing photos and videos from a distance. This innovation empowers spectators, even those situated in the highest stadium tiers, to secure strikingly clear close-up shots, as if they were positioned directly on the sidelines. Further augmented by other sophisticated OPPO AI features such as AI Unblur and AI Eraser, OPPO’s camera technology enables fans to effortlessly seize crucial goals, spectacular saves, and other epic instances, transforming the palpable on-pitch excitement into timeless, cherished memories. These technological integrations signify a leap in how fans experience and immortalize live sporting events.

Cultivating a Global Nexus for Football Culture via Technology

On the eve of the UEFA Champions League Final, OPPO extended an invitation to its Global Brand Ambassador Kaká and Brazilian football luminary Cafu. These celebrated figures led a series of charitable football training clinics in Munich for aspiring youth athletes hailing from Brazil. This initiative presented a rare and invaluable occasion for these young footballers to receive direct mentorship from their idols. Subsequent to the training, former England international and prominent broadcaster Micah Richards participated in an exclusive 5v5 match alongside the up-and-coming players. During this match, the legends utilized OPPO’s AI-powered technology to capture picture-perfect moments from the field, showcasing the practical application of these innovations.

Further enriching the cultural tapestry of the event, OPPO, on the day of the final, brought together Kaká, UEFA Champions League legend Esteban Matías Cambiasso Deleau, and young female footballers from China for a game of Cuju, an ancient sport bearing resemblance to modern football. This activity served to connect diverse football cultures, past and present, while vividly illustrating football’s inherent unifying power. Through this comprehensive program of activities centered around the competition, OPPO is actively forging a global platform that unites fans and players worldwide through the universal language of football. By promoting the sport, enhancing players’ technical acumen, and offering inspiration from football heroes, these programs generate significant opportunities for youth development, thereby elevating both the game and its surrounding culture on a global scale.

Empowering Future Football Generations Through Worldwide Community Programs

In tandem with its extensive activations at this year’s final, OPPO has been diligently implementing a diverse portfolio of sports development and talent cultivation programs across the globe throughout the season. This marks its third year fulfilling the role of Official Smartphone Product Partner of the UEFA Champions League with a clear focus on sustainable impact.

In Brazil, OPPO has initiated a comprehensive sports program spanning four communities in São Paulo, designed to bolster youth football development. This multifaceted program encompasses the renovation of local football pitches, the donation of essential sports equipment and supplies, the provision of professional training sessions, and the facilitation of pathways for young players to transition into professional clubs.

Similarly, in Egypt, OPPO has collaborated with The Maker Football School to launch The Maker OPPO Dream League. This nationwide youth football tournament endeavors to discover and cultivate Egypt’s most promising young football talent. Beyond organizing the competitive tournament, OPPO provides comprehensive coaching and world-class player development programs, assisting aspiring young footballers in transforming their dreams into tangible realities.

In Mexico, OPPO has also announced a strategic alliance with UNESCO and the municipal sports institutes of Puebla and Chihuahua. This partnership aims to empower aspiring young football players throughout the country. Through this collaboration, OPPO will furnish vital training equipment and cutting-edge technology to nurture the next generation of football talent and inspire professional football aspirations among local youth.

Since embarking on its partnership with the UEFA Champions League, OPPO has consistently empowered football fans globally. Its advanced technologies and products have simplified the process for fans to capture, share, and relive the game’s most exhilarating moments. Within the stadium, OPPO’s state-of-the-art devices enable fans to preserve iconic match highlights and amplify their passion for football. Beyond the stadium confines, OPPO is also collaborating with global communities to provide development platforms, resources, and technologies that propel the sustainable growth of football.

Looking ahead, OPPO remains resolutely committed to connecting football fans worldwide through the innovative application of technology. The company endeavors to unlock the sport’s untapped potential while concurrently empowering more football players and fans to seize and “Make Your Moment.”