ASUS ExpertBook Ultra Lands in Malaysia — The Sub-1kg Flagship with 50W Performance

TLDR

• Product: ASUS ExpertBook Ultra (B9406CAA) — Copilot+ PC
• Starting Price: RM7,999 in Malaysia
• Availability: Now at ASUS Business Authorized Retailers & ASUS Official e-Store
• Headline Feature: 0.99 kg aerospace-grade chassis with sustained 50W CPU performance
• Launch Promo: Free RM500 Malaysia Airlines eGift Card (10 June – 31 July 2026)

ASUS Unveils the ExpertBook Ultra at Next Enterprise Summit 2026

ASUS just took the wraps off what it’s calling “The Flagship of the Industry. Period.” at the Next Enterprise Summit 2026, attended by over 1,000 industry leaders, enterprise partners, and technology luminaries. The device, the ASUS ExpertBook Ultra, is launching across Singapore, Malaysia, Australia, and New Zealand — and it’s making some genuinely audacious claims about what’s possible in a sub-1kg business laptop.

Malaysia’s professionals, prosumers, and enterprise leaders are no longer treating laptops as standard business expenses. They expect machines that function as mission-critical productivity hubs, powerful data-processing engines, and seamless gateways to AI-enabled work. The ExpertBook Ultra is ASUS’s unequivocal answer to that shift, an AI business flagship engineered to deliver uncompromising performance in a chassis that weighs less than a kilogram.

The launch was no quiet affair. S.Y. Hsu, Co-CEO of ASUS, opened the keynote with a strong message: “We engineered this device with zero compromises. We understand that tomorrow’s business leaders require an AI-powered machine that thinks and operates as fast as they do, wrapped in a design that exudes elegance. This is the undisputed flagship of the industry.” Andrew Tang, Country Manager at Intel Singapore, and Adam Owee, General Manager of Commercial Device & Solutions Sales (Asia Region) at Microsoft, also took the stage to validate the platform partnerships that bring Intel Core Ultra Series 3 silicon and Windows 11 Pro Copilot+ experiences together in one device.

A Featherlight Heavyweight With Real Performance

Let’s talk numbers, because the spec sheet on the ExpertBook Ultra is genuinely interesting. The chassis is crafted from aerospace-grade AZ31B magnesium-aluminum alloy through precision CNC machining, weighing a mere 0.99 kg with an ultra-thin 10.9 mm profile. ASUS claims it’s the world’s smallest footprint 14.0-inch laptop. The chassis features a 9H-hardness ASUS Nano Ceramic Technology surface treatment, delivering scratch and wear resistance five times higher than the industry standard — important for any machine that’s going to live in a backpack or briefcase.

But here’s the kicker: even in such a slim and light device, ASUS still managed to incorporate a 70Wh battery for up to 26 hours of battery life. The 50% charge in 30 minutes spec is a genuine lifesaver for the perpetually mobile professional.

The performance story is where things get properly wild. Powered by up to an Intel Core Ultra X7 Series 3 processor and ASUS ExpertCool Pro thermal technology, the ExpertBook Ultra sustains an astonishing 50W CPU TDP without throttling. ASUS claims its integrated Intel Arc B390 graphics delivers higher graphics performance than an NVIDIA RTX 4050 at 30W TGP. It also maintains near-silent operation in whisper mode (under 20dB). Coupled with a massive 9600 MT/s memory bandwidth and a PCIe Gen5x4 SSD, it achieves class-leading performance — read speeds up to 5 times faster and write speeds up to 1.6 times faster than a Gen 4 x4 SSD.

Display, Audio, and Input — All Flagship Tier

The ExpertBook Ultra pioneers the global market with a 14-inch 3K (2880×1800) touchscreen Tandem OLED display. The tandem structure extends panel lifespan, reduces power consumption by 40%, and achieves 1400 nits of peak HDR brightness with a 30-120Hz Variable Refresh Rate. Paired with ultra-low reflection anti-glare glass — Gorilla Glass Matte with 19 GU reflection rate — and a 6-speaker Dolby Atmos spatial audio system, this is one of the most ambitious display-and-audio combinations ever shipped in a business ultrabook.

The keyboard features 1.5mm key travel, beating the 1.1mm industry average, and the haptic touchpad uses six independent force sensors for perfectly uniform tactile feedback anywhere you press. ASUS also kept the I/O comprehensive: one USB Type-C and one USB Type-A port on each side, plus a standard HDMI 2.1 port and combo audio jack. No dongle life required.

Enterprise-Grade AI and Bulletproof Security

On the AI side, the ExpertBook Ultra integrates the subscription-free MyExpert AI suite (featuring AI ExpertMeet and a local Knowledge Hub), while the 50 TOPS NPU enables entirely local, zero-latency execution of heavy LLM inference, real-time translation, and generative AI tasks without relying on the cloud. This is genuinely useful for organisations dealing with sensitive data.

Security meets the NIST SP 800-193 BIOS resilience standard, with a self-healing Dual BIOS ROM backup, a physical webcam shield, and dual biometric authentication through fingerprint and IR facial recognition. Compliance is independently validated by SGS Brightsight Singapore, a specialised cybersecurity evaluation lab.

Pricing, Availability, and the Premier Launch Reward

The ASUS ExpertBook Ultra is available for purchase in Malaysia from RM7,999, with customisation up to Intel Core Ultra X7 Series 3 processor to cater to your business needs. Available nationwide at selected ASUS Business Authorized Retailers and the ASUS Official e-Store.

Customers who purchase during the Premier Launch Reward promotion period from 10 June to 31 July 2026 will also receive a complimentary RM500 MH eGift Card (Malaysia Airlines), adding even greater value to the deal. Subject to terms and conditions.

Emma Ou, Commercial Regional Director at ASUS (Singapore, Malaysia, Australia and New Zealand), summed up the lifestyle angle perfectly: “For professionals constantly moving between international airport lounges, high-end cafes, and executive boardrooms, the ExpertBook Ultra is a dream. The 0.99 kg weight, the sophisticated Morn Grey finish, and the ability to get 6 hours of productivity from a mere 15-minute charge redefine what it means to travel with power. It allows you to project strength, elegantly.”

Our Take

ASUS isn’t just competing in the business ultrabook space anymore — it’s trying to redefine what the category can be. The 0.99 kg / 50W sustained / 26-hour battery trifecta is a genuine engineering achievement, and the claim of integrated graphics outperforming an RTX 4050 is bold enough to demand a hands-on test the moment review units land. If ASUS delivers on even 80% of the spec sheet in real-world use, this is the most compelling business laptop of 2026.

For Malaysian executives, consultants, and IT decision-makers, the value proposition is unusually clear: a single device that handles boardroom presentations, intensive AI workloads, and 14-hour intercontinental flights without breaking a sweat. The RM500 Malaysia Airlines eGift Card promo is a clever touch that softens the RM7,999 entry price for frequent business travellers. We’d watch for real-world battery tests and thermal benchmarks, but on paper, the ExpertBook Ultra is the new benchmark for the category.