vivo X300 Ultra Brings ZEISS Master Lenses to Malaysia — First Global Launch Outside China
TLDR:
- vivo X300 Ultra launches globally in Malaysia first — marks first X Series global launch outside China
- ZEISS Master Lenses Collection: 14mm, 35mm, and 85mm triple prime lenses with OIS across all
- World’s first 400mm equivalent telephoto extender — vivo ZEISS Telephoto Extender Gen 2 Ultra debuts globally
- 85mm Gimbal-Grade APO Telephoto: 200MP sensor, 60fps AF Tracking, 3° gimbal-level OIS
- Cinema-grade video, Snapdragon 8 Gen 5, 5500mAh battery, 90W charging
The Ultimate Imaging Flagship Arrives
vivo Malaysia has officially launched the vivo X300 Ultra — and it matters that this is the first global launch of the X Series’ ultimate imaging flagship outside of China. Unveiled in Kuala Lumpur on May 14, 2026, the device is built for creators and professionals who need cinema-grade photography and video in a smartphone form factor. vivo is positioning the X300 Ultra as the new benchmark for mobile imaging in Malaysia, powered by the ZEISS Master Lenses Collection.
ZEISS Master Lenses Collection: A Triple Threat
The vivo X300 Ultra debuts with the ZEISS Master Lenses Collection, featuring three prime lenses — 14mm, 35mm, and 85mm — each designed for specific creative scenarios. All three lenses feature ultra-sensing sensors and Optical Image Stabilisation (OIS), delivering what vivo calls “cinematic-quality results in every shot.”
The 85mm ZEISS Gimbal-Grade APO Telephoto Camera is the standout piece of hardware. Its 200MP sensor captures extraordinary detail even at high zoom levels, meeting strict ZEISS APO standards for optical precision. In snapshot mode, the lens supports 60fps AF Tracking — a feature that dramatically improves the ability to capture fast-moving subjects in sports, wildlife, and concerts. The 3° gimbal-level OIS keeps every frame stable during handheld shooting, and advanced ZEISS T* coating with Super Blue Glass reduces flare and ghosting in challenging lighting conditions.
The 35mm ZEISS Documentary Camera offers a natural perspective close to the human eye, pairing a Sony LYTIA 901 sensor (1/1.12″ size, 200MP direct output) with particularly strong low-light performance. It’s designed for mid-range shots where a natural balance between subject and environment matters most.
The 14mm ZEISS Ultra-Wide-Angle Camera breaks from the traditional compromises of ultra-wide lenses — vivo calls it a “main-camera-grade ultra wide-angle lens” with a 1/1.28″ ultra-sensing sensor and f/2.0 aperture. For professional creators capturing landscapes or building narrative atmospheres, this lens aims to deliver without the usual distortions or quality trade-offs.
The World’s First 400mm Telephoto Extender
Alongside the triple prime lenses, the X300 Ultra introduces two telephoto extenders. The 200mm equivalent vivo ZEISS Telephoto Extender Gen 2 extends the system’s reach, while the 400mm equivalent vivo ZEISS Telephoto Extender Gen 2 Ultra makes its global debut as what vivo claims is the world’s first 400mm telephoto extender. Together, they enable a complete full focal range for capturing subjects at any distance.
Cinema-Grade Video and Creator Features
Beyond photography, the X300 Ultra is built for video creators who need cinema-grade quality. The combination of gimbal-level OIS, 60fps AF Tracking, and the advanced telephoto system means users can capture stable, detailed footage across a wider range of scenarios than typical smartphone cameras allow. The vivo TrueColor system delivers accurate, life-like colour reproduction for content that looks professional out of the camera.
Performance and Endurance
The device runs on the Snapdragon 8 Gen 5 platform, vivo’s latest flagship processor, paired with a 5500mAh BlueVolt Battery supporting 90W FlashCharge for rapid power recovery. The Efficient VC Liquid Cooling System handles thermal management during extended shooting or content creation sessions, keeping performance stable under load.
Our Take
The vivo X300 Ultra’s global debut in Malaysia signals something important: vivo is treating the Malaysian market as a premier launch market, not an afterthought. The ZEISS Master Lenses Collection — with its three primes and two telephoto extenders covering 14mm to 400mm equivalent — is a serious imaging system that rivals dedicated cameras in spec sheet terms. Whether that translates to real-world results will depend on software optimization, but the hardware ambition is clear.
For professional creators in Malaysia, the X300 Ultra addresses a genuine gap. Mirrorless cameras and DSLRs still dominate professional content creation, but the telephoto reach, gimbal-level stabilization, and cinema-grade video recording on offer here make a compelling case for the X300 Ultra as a serious creative tool rather than just a smartphone with good cameras. The 60fps AF Tracking on the 85mm APO lens alone is worth noting — that’s a feature borrowed from professional sports photography equipment.
vivo is clearly targeting the creator segment that would traditionally consider a Sony Alpha or Canon EOS setup for serious work. Whether the X300 Ultra can actually replace that kind of gear for most users remains to be seen, but as a secondary camera or a “bring everywhere” creative device, it looks like the most ambitious imaging smartphone vivo has released.
