vivo Pioneers Spatial Computing: Unveils Vision Discovery Edition Mixed Reality Headset and Elevated Imaging Strategy in Malaysia

TD;LR

• vivo commemorated its 30th anniversary by launching the vivo Vision Discovery Edition, its first mixed reality (MR) headset, at the vivo Vision Launch Event & Imaging Grand Ceremony.
• The launch establishes vivo as the first Chinese smartphone manufacturer to simultaneously operate within the smartphone and MR product sectors.
• The headset is remarkably lightweight and ergonomically designed, weighing only 398g and featuring customisable light seals and foam padding for superior comfort during extended use.
• Powered by the cutting-edge Qualcomm Snapdragon XR2+ Gen 2 platform, the device offers up to 2.5× greater GPU and 8× improved AI performance, running on the proprietary OriginOS Vision.
• The vivo Vision Discovery Edition is now available for hands-on experience at selected vivo Concept Stores across Malaysia, signifying a major regional rollout.

Marking a significant three-decade milestone in its corporate trajectory, vivo today conducted the high-profile vivo Vision Launch Event & Imaging Grand Ceremony, introducing its inaugural mixed reality (MR) headset, the vivo Vision Discovery Edition. This consequential unveiling signifies a major strategic commitment to the burgeoning fields of spatial computing and immersive technology. Drawing upon its extensive reservoir of expertise in imaging, sensor technology, and advanced display solutions, vivo has methodically surmounted complex engineering challenges inherent in MR devices, specifically concerning perception, interaction, and raw computational capability. Notably, the vivo Vision Discovery Edition is the first MR device developed by a smartphone manufacturer in China, unequivocally positioning vivo as the pioneering Chinese enterprise to command both the smartphone and mixed reality product domains.

A New Paradigm for Mixed Reality Comfort

Developed over an intensive four-year period, the vivo Vision Discovery Edition represents the harmonious synergy of vivo’s technological acumen and its user-centric design philosophy. This innovation dramatically advances the company’s long-term aspirations in home robotics and systematically transitions mixed reality from a laboratory concept into a functional element of daily life. The device is meticulously engineered for quotidian utility, distinguished by an exceptionally lightweight and ergonomically optimized construction. Weighing a mere 398g, and boasting compact dimensions of 83 mm in height and 40 mm in thickness, the headset is an impressive 26% smaller than the current industry average, thereby substantially enhancing user comfort. Furthermore, informed by rigorous human factors research, the design incorporates four distinct light seal sizes and eight separate foam padding options, guaranteeing an optimal, personalized fit and sustained comfort, even during prolonged periods of use or active movement.

Elevated Performance and Intuitive Interaction

Underpinning the robust capabilities of the vivo Vision Discovery Edition is the formidable Qualcomm Snapdragon XR2+ Gen 2 platform. This state-of-the-art processor delivers substantial performance gains compared to its predecessor, registering up to a 2.5× increase in GPU performance and an 8× uplift in Artificial Intelligence (AI) efficiency. Consequently, this provides a powerful, reliable computing foundation necessary for high-speed rendering and seamless spatial computing. Furthermore, the headset operates on OriginOS Vision, a dedicated operating system engineered to facilitate natural and highly intuitive interactions. This interface allows for a transition from traditional screen-tapping to fluid move-and-pinch gestures, seamlessly integrating the device into the user’s digital existence.

The functionality of the headset spans critical aspects of digital life, encompassing immersive entertainment, demanding gaming, and streamlined productivity scenarios. For media consumption, its immersive video features permit panoramic viewing from any angle, enabling users to observe live sports and e-sports broadcasts from diverse perspectives or through a split-screen format, ensuring no pivotal moment is missed. For cinematic enjoyment, the vivo Vision Discovery Edition possesses the capability to render a virtual 120-foot theater screen, offering a premium, large-scale cinematic experience anytime and anywhere. The device, which offers dual Micro-OLED displays with 8K binocular resolution and ZEISS optics (according to external reports), represents a significant leap in visual fidelity .

Strategic Expansion of the Imaging Ecosystem

Coinciding with the introduction of the mixed reality headset, vivo also declared an integrated upgrade to its comprehensive imaging strategy. This strategic evolution focuses intensely on scenario integration and the establishment of a complete imaging ecosystem matrix. This aims to reinforce vivo’s long-standing technological leadership in critical photographic domains, including night photography, portraiture, telephoto capabilities, and video capture, while proactively addressing evolving user demands for diverse, scenario-based imaging experiences. This forward-looking strategy is intended to democratize professional-grade imaging capabilities, making them accessible to a wider consumer base and extending their application to new frontiers, such as cross-device experiences and health-related imaging applications.

Malaysian Availability and Ecosystem Growth

The introduction of the vivo Vision Discovery Edition for the Malaysian market represents a pivotal initial step in the global commercialisation of vivo’s spatial computing vision. This move extends the OriginOS Vision ecosystem beyond the confines of smartphones, furnishing local consumers with an advanced gateway to their interconnected digital lives. The pioneering mixed reality headset is now available for hands-on demonstration and practical experience at a curated selection of vivo Concept Stores nationwide, marking Malaysia as one of the first international markets to showcase this next-generation technology.