TL;DR

  • Vietjet secures the title of “Asia’s Leading Airline – Customer Experience 2025” at the distinguished World Travel Awards (WTA).
  • This marks the third consecutive year the new-age carrier has received recognition from the highly respected WTA.
  • The accolade highlights Vietjet’s successful efforts in enhancing air connectivity and service quality for travellers across the Asia-Pacific region, including Malaysia.
  • The airline operates over 170 routes, continues to innovate its services, and is expanding direct flight options for Malaysians, including a new route to Da Nang beginning October 26th, 2025.
image of Vietjet Earns Prestigious "Asia's Leading Airline for Customer Experience" at World Travel Awards, Solidifying Commitment to Malaysian Air Travel - HelloExpress - 2

Vietjet, widely regarded as Vietnam’s foremost carrier, reaffirms its prominent status within the aviation industry by claiming the esteemed “Asia’s Leading Airline – Customer Experience 2025” award at the World Travel Awards (WTA). This latest accolade, presented in Kuala Lumpur on October 16th, 2025, unequivocally underscores the airline’s persistent commitment to service excellence. Furthermore, this recognition accentuates Vietjet‘s integral role in substantially augmenting air travel and connectivity between Malaysia, Vietnam, and the broader Asia-Pacific geographic area.

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The World Travel Awards are universally recognised as some of the most respected honours within the global travel and tourism sector. They celebrate exemplary achievements through a rigorous voting process involving industry professionals and global travellers. Graham E. Cooke, Founder of World Travel Awards, praises Vietjet for perpetually setting the standard for customer service in the aviation domain. Cooke notes that the travel trade and the public have both acknowledged this excellence, affirming that the dedication demonstrated by the entire Vietjet team serves as a compelling inspiration.


Continuous Accolades for Service Excellence

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This significant achievement marks the third consecutive year that Vietjet has been honoured by the World Travel Awards, solidifying its reputation as a leading new-age carrier focused intensely on passenger satisfaction. Nguyen Thanh Son, Managing Director of Vietjet, expresses profound honour at receiving the award. He conveys that the accolade serves as a heartfelt tribute to the hundreds of millions of travellers who have placed their confidence in the airline, alongside the tireless efforts of the entire Vietjet team dedicated to delivering exceptional flying experiences. The managing director further pledges that Vietjet will continue to strategically expand its expansive global network to consistently offer modern, comfortable, and inspiring journeys to patrons worldwide.

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Innovations Driving Enhanced Passenger Experience

Vietjet currently operates a modern, technologically advanced fleet, servicing an extensive network of more than 170 routes and having successfully transported over 250 million passengers to date. The airline consistently delivers safe and affordable journeys that proficiently bridge global cultures and communities. The carrier actively works to elevate its overall passenger experience through continuous innovation, introducing a comprehensive array of new products and services to cater to diverse travel needs.

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These innovative offerings include the introduction of Business Class service options, the implementation of the SkyJoy loyalty program, and the expansion of in-flight shopping conveniences. Furthermore, Vietjet is actively embracing digital transformation by integrating cutting-edge digital solutions and deploying the AI-powered assistant Amy, which collectively streamline operations and enrich the user experience for travellers.


Boosting Air Connectivity to Malaysian Travellers

The recognition arrives as Vietjet actively intensifies opportunities for Malaysian travellers to explore Vietnam and various other destinations across the Asia-Pacific. The airline currently maintains daily flight operations connecting Kuala Lumpur with Vietnam’s major metropolises, Hanoi and Ho Chi Minh City. Notably, Vietjet is poised to inaugurate a new direct route to Da Nang on October 26th, 2025, which will provide Malaysian tourists with direct access to Vietnam’s famed central coast and its picturesque coastal attractions.

image of Vietjet Earns Prestigious "Asia's Leading Airline for Customer Experience" at World Travel Awards, Solidifying Commitment to Malaysian Air Travel - HelloExpress - 7

As the bilateral travel demand between Malaysia and Vietnam experiences continued escalation, Vietjet remains staunchly committed to strengthening existing air connectivity, effectively boosting tourism flows, and ultimately fostering closer cultural and economic bonds between the two nations. This persistent focus on expanding route options and upholding high standards of customer experience solidifies Vietjet’s essential role in the region’s dynamic travel landscape.

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