TL;DR:

  • M+Global by Malacca Securities has launched Malaysia’s first-ever Stockbroking Concept Store at KL Eco City.
  • The store’s primary focus is on education and empowerment, providing a physical, interactive space for Malaysians to improve their financial literacy.
  • Key features include a product experience zone, an investment learning hub with free workshops and seminars, and private consultations with over 200 licensed experts.
  • Rising Malaysian badminton star Toh Ee Wei, fresh off her victory at the 2025 World Championships in Paris, was announced as M+Global’s first brand ambassador.
  • The concept store aims to make financial knowledge and investment accessible, addressing the persistent challenges of low financial literacy in the country.
image of M+Global Opens Malaysia’s First Stockbroking Concept Store, Fusing FinTech with a Human Touch to Boost Financial Literacy - HelloExpress - 2

A New Era of Accessible Financial Guidance

M+Global by Malacca Securities, Malaysia’s No.1 stock trading platform, has officially opened the doors to a groundbreaking new retail experience: the nation’s first-ever Stockbroking Concept Store. Located at KL Eco City, the store is designed to bridge the financial knowledge gap for Malaysians, particularly the youth aged 25 to 45, by providing a premium, accessible hub for education and guidance.

image of M+Global Opens Malaysia’s First Stockbroking Concept Store, Fusing FinTech with a Human Touch to Boost Financial Literacy - HelloExpress - 3
image of M+Global Opens Malaysia’s First Stockbroking Concept Store, Fusing FinTech with a Human Touch to Boost Financial Literacy - HelloExpress - 4

The concept store solidifies M+Global’s brand promise of “Less Guessing, More Guiding”. It offers an innovative and highly interactive environment where visitors can get face-to-face guidance from a stable of over 200 in-house licensed experts. The space features a product experience zone, an investment learning hub, and a fun ‘Snap It’ photo zone, making financial education both clear and engaging.

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“The Concept Store cements M+Global’s brand promise to help Malaysians move beyond just saving to actively growing their wealth through sound investment knowledge,” said Ms. Lim Chia Wei, Managing Director of M+Global. “We believe financial knowledge is wealth, and this store is a physical manifestation of our commitment to making that knowledge accessible to everyone.”

image of M+Global Opens Malaysia’s First Stockbroking Concept Store, Fusing FinTech with a Human Touch to Boost Financial Literacy - HelloExpress - 3

Bridging the Financial Literacy Gap

The launch comes at a crucial time, with recent surveys from Bank Negara Malaysia revealing that many Malaysians remain vulnerable to financial shocks. The M+Global Concept Store aims to directly address these challenges by hosting an exciting lineup of sharing sessions, talks, and seminars with prominent investment professionals.

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The series will kick off in October with BBK Network, known for their relatable financial advice, followed by financial educator Financial Faiz in November. This continuous learning program ensures that visitors can build their knowledge from basic investment principles to advanced strategies in a fun and approachable setting.

Toh Ee Wei Announced as M+Global’s First Brand Ambassador

In a move that highlights the importance of taking charge of one’s financial future, M+Global also announced that Malaysian badminton star Toh Ee Wei has been appointed as its first brand ambassador. The announcement comes on the heels of her historic win as one half of Malaysia’s first-ever mixed doubles gold medalists at the 2025 World Championships in Paris.

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“Ms Toh’s role as brand ambassador follows in the footsteps of her father who has served M+Global for over 20 years. We’re proud to see their family legacy continue to grow with M+Global,” said Ms. Lim Chia Wei. “With her compelling background of achieving success through discipline and perseverance, Toh Ee Wei will serve as an inspiring role model to promote financial literacy among young Malaysians and national athletes.”

To celebrate its grand opening, the M+Global Concept Store is offering special promotions, including free coffee for social media posts, a gashapon draw for five-star Google reviews, and exclusive merchandise for the first 50 new app account registrations.

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