
Hisense Maintains Global No. 2 TV Ranking, Dominates 100-Inch TV Market
TL;DR:
- Hisense retains its No. 2 global ranking in TV shipments for 2024.
- The company leads the large-screen and ultra-large TV markets.
- Hisense dominates the 100-inch and above TV segment.
- The company’s success is attributed to user-centric technology and innovation.
Hisense has reaffirmed its strong position in the global television market. According to data from international market research institute Omdia, Hisense’s global TV shipments reached 29.14 million units in 2024, representing 14% of the global market share. This achievement secures Hisense’s No. 2 global ranking for the third consecutive year (2022-2024), and marks the company as the only TV manufacturer to demonstrate continuous growth for seven consecutive years.

Leading the Large-Screen and Ultra-Large TV Segments

Hisense has established itself as the global leader in the large-screen TV market, holding a 19.8% market share in shipments for TVs 75 inches and larger. The company’s dominance extends to the ultra-large TV segment, where it commands a 30.3% market share for 98-inch and larger models, and an impressive 58.8% share for 100-inch and larger models. These figures also solidify Hisense’s top global ranking in these categories. Furthermore, GFK and Circana data indicate that Hisense TVs hold the top ranking in countries such as Japan, Australia, South Africa, and Slovenia.
User-Centric Technology and Commitment to Quality

Hisense’s consistent success in the competitive TV market stems from its dedication to user-centric technology and unwavering commitment to quality, aimed at enhancing everyday life for its customers.
The Pinnacle of Hisense Technology: The 116-inch TriChroma LED TV

The 116-inch TriChroma LED TV exemplifies Hisense’s technological prowess. This model features advanced RGB Local Dimming Display Technology, powered by the Hi-View AI Engine X. The Hi-View engine utilizes AI-driven features such as AI Peak Brightness and AI RGB Local Dimming, enabling real-time adjustments for vivid and lifelike visuals. Hisense views AI as a crucial driver of innovation, enhancing both viewing experiences and energy efficiency.
Continued Innovation and Future Outlook
Hisense’s dedication to innovation and customer satisfaction has cemented its position as a global leader in the TV market. By leveraging cutting-edge technology and strategic partnerships, Hisense continues to improve the viewing experience and set new industry standards. The company is well-positioned to maintain its growth trajectory and remain a leading choice for consumers worldwide.