TLDR

  • The Acerpure BEAUTY HD3 is a new high-speed, PINOKI Ionic hair dryer introduced by Acer Malaysia to enhance modern personal care routines.
  • It features a powerful 110,000 RPM motor that delivers 21L/s airflow, capable of drying shoulder-length hair in roughly three minutes.
  • The innovative PINOKI Ion Technology releases 160 million tech ions to lock in vital moisture, minimize frizz, and boost hair’s natural radiance.
  • An AI Intelligent Hair Care Mode automatically alternates between warm and cool air, consequently preventing heat damage and maintaining scalp comfort.
  • The device boasts a remarkably lightweight (434g) and foldable design for superior portability and includes a Smart Clean Function for effortless maintenance.
  • The standard retail price is RM599, with an introductory offer of RM399 until 19 November 2025.

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Acer Malaysia announces the significant expansion of its personal care portfolio with the debut of the Acerpure BEAUTY HD3 in the local market. Launched on 6 November 2025 in Subang Jaya, this high-speed hair dryer is meticulously engineered to cater to modern consumers who prioritize both swift efficiency and gentle hair management. The HD3 seamlessly blends sophisticated design with cutting-edge technology, effectively transforming the mundane hair-drying ritual into a streamlined experience marked by comfort, protection, and rapidity. According to Johnson Seet, Chief of Consumer Business & Products at Acer Malaysia, the goal is to render advanced hair care technology effortless for everyday beauty routines.

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Unprecedented Speed and Performance Metrics

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The core functional excellence of the Acerpure BEAUTY HD3 lies in its powerful motor and superior airflow mechanics. Specifically, the device incorporates a high-revving motor that achieves an exceptional 110,000 revolutions per minute (RPM). This robust motor generates a notable air volume of 21 litres per second (L/s). This substantial airflow ensures ultra-quick drying, enabling users to thoroughly dry hair of shoulder-length density in approximately three minutes. Therefore, this precision airflow design is instrumental in drastically reducing the required drying time while simultaneously preserving the hair’s natural integrity and structure. The HD3 confidently meets the demands of a fast-paced lifestyle by delivering professional-grade performance at home.


Advanced PINOKI Ionic Technology for Enhanced Hair Health

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Beyond mere speed, the HD3 differentiates itself through its advanced hair treatment capabilities. The hair dryer is equipped with proprietary PINOKI Ion Technology, a system engineered to emit a highly concentrated burst of 160 million PINOKI tech ions. Consequently, these potent ions work diligently to neutralize static electricity and ensure moisture retention within the hair shaft. This process is crucial for minimizing the adverse effects of heat styling, such as frizz and dryness. Furthermore, the consistent application of this ionic technology results in hair that is noticeably smoother, softer to the touch, and features a polished finish that conspicuously radiates healthy vitality.

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Intelligent Heat Management and Ergonomic Design

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To guarantee consistent protection against thermal stress, the Acerpure BEAUTY HD3 features an AI Intelligent Hair Care Mode. This intelligent system intuitively manages the temperature output, automatically oscillating between warm and cool air. Moreover, this smart alternation maintains optimal scalp comfort and prevents the excessive desiccation that can compromise hair health during extended drying sessions.

The physical design of the HD3 emphasizes user comfort and portability. The hair dryer is intentionally constructed with a lightweight and well-balanced frame, weighing a mere 434 grams. This ergonomic configuration is vital for mitigating wrist fatigue, even during prolonged styling. An elegant LED display panel provides a clear, instantaneous interface for monitoring the selected temperature and airflow settings. In addition, the device is designed with a foldable handle, which significantly enhances its portability, allowing it to be conveniently stowed in a travel pouch or vanity drawer, thus supporting effortless hair care wherever the user may travel. Maintenance is simplified via the Smart Clean Function, which automatically reverses the airflow to effectively eject accumulated dust and fine particles from the filter.


Availability and Exclusive Launch Promotion

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The Acerpure BEAUTY HD3 is available immediately for purchase in Malaysia. Consumers can acquire the new hair dryer via the Acer eStore as well as the official Acerpure stores located on major e-commerce platforms, Shopee and Lazada.

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The standard retail price (RRP) for the Acerpure BEAUTY HD3 is RM599. However, Acer is extending an exclusive launch promotion to customers purchasing before 19 November 2025. This limited-time offer reduces the purchase price to an accessible RM399. Additionally, early customers will receive RM50 in Touch ’n Go eWallet credit and a complimentary towel set, making this an opportune moment for adoption.

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