TLDR
- TC Acoustic initiates a major festive campaign for the Year of the Horse, featuring significant discounts on Sonos and Bowers & Wilkins.
- The promotion period runs from 24 January to 3 February 2026, offering cumulative savings exceeding RM1,000.
- Flagship products like the Sonos Arc Ultra, Sub 4, and the Bowers & Wilkins Zeppelin Pro receive substantial price reductions.
- Audiophile-grade equipment is accessible via official online platforms and the Sonos Concept Store at The Starhill.
Introduction: Elevating Festive Soundscapes for the Year of the Horse
As Malaysia prepares to welcome the Year of the Horse in 2026, TC Acoustic announces a comprehensive festive campaign designed to refine the domestic auditory experience. The Horse, a traditional symbol of tireless drive and rapid progress, serves as the thematic inspiration for this seasonal initiative. By offering curated selections from industry titans Sonos and Bowers & Wilkins, TC Acoustic aims to synchronize high-fidelity sound with the vibrant energy of family reunions and cultural celebrations. This strategic promotion, active from 24 January through 3 February 2026, allows enthusiasts to acquire world-class audio technology at an unprecedented value, facilitating a sophisticated start to the lunar calendar.
Immersive Home Cinema: The Sonos Ecosystem Evolution
Central to the festive offering is the Sonos home theater lineup, which transforms standard living areas into cinematic environments. For households prioritizing immersive entertainment during holiday movie marathons, the Sonos Arc Ultra stands as the definitive choice. This flagship soundbar leverages Dolby Atmos technology to deliver a multidimensional soundstage. During the promotion, its price is adjusted from an RRP of RM5,899 to a more accessible RM5,299.
To complement this spatial clarity, the Sonos Sub 4 provides the necessary low-frequency prowess. Engineered to eliminate vibration while delivering deep, palpable bass, it is currently priced at RM4,299, reflecting a RM500 reduction. Furthermore, for those seeking a more compact yet potent solution, the Sonos Beam (Gen 2) and Sub Mini bundle is available for RM4,499, offering a significant total saving of RM1,499 from the original combined RRP. These integrated systems ensure that festive gatherings are characterized by audio that is both powerful and meticulously balanced.
Sophisticated Portability: Premium Personal Audio Solutions
Recognizing that the Lunar New Year often involves extensive travel and “balik kampung” journeys, TC Acoustic highlights high-end personal audio options. The Sonos Ace headphones emerge as a premier companion for travelers, featuring adaptive noise cancellation and an expansive battery life. During this period, the Ace is offered at RM1,599, representing a substantial discount of RM550.
In addition to Sonos, Bowers & Wilkins contributes its legacy of acoustic precision to the campaign. The Pi8 True Wireless Earbuds, recognized for their expressive sound and ergonomic comfort, are priced at RM2,199.
For enthusiasts who prefer over-ear configurations, the Bowers & Wilkins Px7 S3 combines advanced noise suppression with high-resolution tuning, available at a promotional rate of RM2,199. These devices provide a refined sanctuary of sound amidst the often-boisterous celebrations of the season.
Iconic Design and Multi-Room Performance
For those desiring a centerpiece for their hosting spaces, the Bowers & Wilkins Zeppelin Pro serves as both a visual and auditory statement. This wireless speaker delivers room-filling performance with its signature silhouette, now available for RM3,999. In addition, the Sonos Era series provides versatile options for multi-room audio. The Sonos Era 300 (Pair), optimized for spatial audio, is reduced to RM4,199, while the Sonos Era 100 (Pair) is offered at RM2,349. These units allow for a seamless transition of music throughout the home, ensuring that the celebratory atmosphere remains consistent across different rooms.
Strategic Availability and Retail Channels
The TC Acoustic Chinese New Year 2026 promotions are deployed across a wide array of official and authorized channels to ensure maximum consumer reach. Interested parties can secure these offers via the tcacoustic.asia official website, the Sonos Concept Store situated at The Starhill, and official flagship stores on Lazada and Shopee. Furthermore, the promotion extends to prominent retailers including Harvey Norman, Flash Gadget, TMT, PC Image, and Urban Republic. This broad accessibility reflects TC Acoustic’s commitment to delivering premium technology to a diverse Malaysian demographic during one of the nation’s most significant cultural milestones.