TL;DR:
- Hisense will showcase its “AI Your Life” innovations at IFA 2025, highlighting how AI transforms consumer electronics and home appliances.
- The company will unveil the RGB-MiniLED TV 116″ UX, a massive TV with a peak brightness of 8,000 nits, and the TriChroma Laser Cinema L9Q, a projector that can display up to 200 inches.
- Hisense’s new smart home appliances, including the PureFlat Smart Series refrigerator, will feature the ConnectLife AI platform to streamline chores and daily life.
- The U8 S Pro Air Conditioner, a Red Dot Award winner, will demonstrate AI-driven comfort with presence detection and an AI voice assistant.
- The press release is a preview of the upcoming IFA 2025 event, and specific pricing and availability for Malaysia have not yet been announced.

From Entertainment to Home Comfort: Hisense Puts AI at the Center of Daily Life
Hisense, a leading name in global consumer electronics, is set to present its “AI Your Life” vision at IFA 2025. The company will showcase a full lineup of AI-powered innovations designed to create seamless, personalized, and interactive experiences in every aspect of modern living.
AI Your Vision: Where Entertainment Comes Alive
At the heart of Hisense’s presentation are its advanced display technologies. The star of the show is expected to be the RGB-MiniLED TV 116″ UX, a massive screen that delivers deep blacks and an astonishing peak brightness of 8,000 nits. By using precise control over red, green, and blue mini-LEDs, the TV promises incredibly lifelike clarity. Hisense will also introduce new MicroLED innovations and AI-powered sound solutions, transforming living rooms into immersive entertainment hubs.
AI Your Cinema: Big Screen, Boundless Experiences
For movie lovers and gamers, Hisense will unveil its new laser cinema products. The TriChroma Laser Cinema L9Q can project images up to 200 inches with IMAX Enhanced support, bringing a true cinematic experience home. The portable Laser Mini Projector C2 Ultra offers even more versatility, with the ability to create a 300-inch display with ultra-low latency, perfect for spontaneous movie nights or gaming sessions.
AI Your Home: Smarter Living, Effortlessly
Hisense’s smart home lineup will highlight how AI can simplify daily routines. The new PureFlat Smart Series refrigerator will feature a 21-inch interactive screen that acts as a central hub, helping with meal planning and streaming entertainment. The ConnectLife AI platform, powered by the new ConnectLife AI Agent, will optimize energy use and streamline household chores, making life more connected and efficient.
AI Your Air: Intelligent Comfort
The company’s commitment to AI extends to air quality and comfort with the award-winning U8 S Pro Air Conditioner. This smart device features HI-SENSOR presence detection and an AI voice assistant that can adapt to a user’s needs throughout the day. It also includes the HI-NANO ion system for air purification and a dot-matrix display for a touch of personality.
While the press release previews the innovations to be shown at IFA 2025, specific details on pricing and Malaysian market availability are not yet available.